'iBuyer' Service Alters Selling Process, Cuts Some Requirements

By Alina Ptaszynski

Opendoor and Redfin, two of the nation’s largest technology-powered real estate companies, today announced home sellers in Phoenix and Atlanta can now request an Opendoor offer through Redfin’s site and mobile apps. By coming together, we are giving homeowners more options for selling their home in a simple and convenient way. Redfin will also continue to expand RedfinNow, its own instant offer service.

With this partnership, home sellers will have the opportunity to compare listing their home on the open market with a full-service Redfin agent to receiving an instant offer from Opendoor and skipping the process of listing altogether. By presenting a complete set of selling options, we’re empowering homeowners to make the best decision based on their needs and situation. The partnership is currently live in the Phoenix and Atlanta markets, and the companies will evaluate expanding to additional markets. 

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